In addition to being a judge on Simon Cowell’s US version of the hit show X-Factor – a new report by The Hollywood Reporter confirms that music industry heavyweight L.A. Reid will head over to Sony Music to head up the Epic label which will also include Jive Records as well. This also means that Reid will be united with two superstars that he helped to cultivate – Usher and Pink.
Sources tells THR the 55-year-old executive is expected to arrive at 550 Madison just after the fourth of July holiday (Sony Entertainment’s new chief executive Doug Morris officially takes the reigns on July 1). In his new position, Reid will inherit the label last helmed by songwriter Amanda Ghost, whose controversial one-year stint nearly destroyed the company. Since her exit in late 2010, things have quieted some, but hits are still hard to come by, despite some significant strides, namely breaking The Script and, on a smaller scale, Denmark’s Oh Land.
In terms of new signings, the Reid era has already begun. According to an insider, Epic recently signed the girl-guy duo Karmin, who gained instant notoriety with their Youtube hit cover of Chris Brown and Lil Wayne’s “Look at Me Now,” which is currently at 21 million views and counting.
One question remains…. where is Sylvia Rhone going to land?
{ 8 comments… read them below or add one }
I don’t know what Sony think he can do there when he was fired from another label group.
you;re a hater! He’s gonna kill it at Epic. Hater
That’s not hate silly. It’s the truth.
betta to pick an exec who’s failed than to pick one who neva did. one that learns his lesson moves on to become the best investment. you have to fail to succeed in business
This old ass fool looks like he on that Mr Cee tranny type shit! Ol gay ass negro
^^^^never got that recording contract.
^^ what he said
^^both of you must be on that Mr. Cee shit too right? This homo shit need to stop!