Check out some footage from Swizz Beatz’s private event in New York City to kick off the 2011 Reethym of Lite campaign to celebrate the Reebok Lite footwear and clothing collection. Swizz performs his latest single “Bonkers” before he is joined on stage by Lloyd Banks to perform their hit “Start It Up”. Photos of the bold faced names in attendance after the jump…
A few more shots over at ur.LIFE Files
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Swizz trying too hard to bring Reebok back. Too bad that won’t happen