Jay-Z  is not playing with his plans to continue to grow his Rocawear clothing brand into a global fashion force.  It has been revealed that Jay-Z will put a bid in to get the Meadowlands Arena(currently sponsored by Continental Airlines) to be changed to Rocawear.  Southpole and Izod clothing brands have also put bids in to rename the popular stadium.

The winning sponsor would have to pay upwards of $600,000 yearly to have their moniker flank the stadium.  Results could be in as early as October 4th according to reports.

GOOD BUSINESS MOVE HOV!

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